In 2016 we leaded the market with 28,55% share of national viewership by the audience 'people 14–49 50K+' (margin from the closest competitor is 57%). 3 out of 6 reach generating Ukrainian TV broadcasters (STB, Novy and ICTV) belong to StarLightMedia. The group produces more than 150 high rated TV shows a year including the largest world TV formats.
Our share of Ukrainian TV GRPs is 34,7% (TA 14-49, 50K+, period 2015). We have quality audience: our margin from the closest competitor by people with upper income is 54%. 80% advertisers out of top-50 work with us every year.
Beyond direct TV advertisement we produce more than 300 projects a year of TV sponsorships and product placement. For our sponsorship client we propose full service: strategy, creative work, production, placement, analyses.
Our digital sales house offers contact with 20 million of Ukrainian internet users (reach 95%). Our own Internet advertising marketplace with licensed advertising inventory including Google and YouTube. We guarantee, that advertising will be placed in content classified according to brand safety. Necessary target audience selected by social-demographic and behavioral criteria. Turn-key digital projects for all types of mobile devices.
We are trusted by millions of Ukrainians and understand our responsibility for this trust.